With a Master's degree in journalism and almost a decade's worth of strategic marketing and strategic work in world-renowned agencies, I now work as a UX Designer to make products and services usable, enjoyable, accessible and memorable.

I have experience in UX research and writing, wireframing, service design, new product development and workshops, UI design for apps and websites.

I am well-versed in social media analytics and can run a content strategy from ideation to execution, reaching relevant objectives and KPIs. I understand how to monitor comments, ensure high business engagement, and create content for future product developments.  

In this role I am responsible for the content production to and social media management – including regular postings and community engagement – for a creative studio that composes sounds and code for sonic experiences. I develop strategies for their social media channels, do the reporting and content creation, including ideation and conception of various media content, which focuses primarly on the studio’s area of work and projects.

I colour-grade images, assist in photography, video editing, scriptwriting and texts, and work with motion graphics for our videos. For more content information, please go here.

I have experience in social media reporting and video editing (both long form and short form) and have managed the DW Planet A and DW Business Facebook pages. I mainly worked in the business, science and environment departments. I successfully managed the DW Planet A YouTube page, managing the SEO, teasers and fact-checking scripts. Since working with them, we had increased 322.8K subscribers, 46.1 M video views, and 75 published videos.

I worked on the content strategy with the audience development for the DW Business Facebook page, and our viewership increased by over 900% within the first month. I have edited videos for Eco-India, DW Global Ideas and DW Europa (regions: Poland, Hungary, Romania and Germany).